ITVX: when is UK launch date, what is new ITV platform?

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itv is set to launch a brand new free streaming service later this year.

But what other shows will be on the channel and when exactly will it launch?

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Here’s everything you need to know.

ITVX, a new streaming service from ITV, will be home to many series including old favorites and new shows like Big Brother and A Spy Among Friends.

What is ITVX?

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ITVX will be a free streaming service with ads.

If you don’t like ads, there’s a paid bundle option that removes ads and bundles on BritBox, another paid streaming service that offers box sets from the BBC and ITV.

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If you’re used to the existing ITV Hub service, ITVX offers a similar experience but with a much larger library.

ITV Hub has 4,000 hours of content, while ITVX will have around 11,000 hours more.

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When will ITVX launch?

ITV has confirmed that its new free channel will launch later this year.

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It has now been announced that ITVX will launch in the fourth and final quarter of 2022, so viewers can expect a launch between October and December 2022.

In a new update on the launch of ITVX, the channel’s chief executive, Carolyn McCall, said: “We are on track for all the new KPIs and targets that we announced earlier this year as part of the second phase of our More Than TV strategy course and we are very focused on the successful launch of ITVX, our new free ad-supported streaming service, in the fourth quarter of this year.”

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When ITVX launches, viewers will have 15,000 hours worth of content at their disposal.

What shows will be on ITVX?

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When ITV announced the launch of the new channel, they hoped ITVX would become a “leader” in the UK streaming space.

TV bosses said they intend the new platform will be the place for viewers to tune into shows and watch live programs like the Love Island finale.

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The launch will upend the way ITV broadcasts new content, with new shows set to appear on ITVX first before moving to traditional TV channels months later.

One of the most anticipated shows to be featured on the channel is Big Brother

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The reality TV show will return to our screens in 2023 after last airing in 2018 and its new home will be ITVX and sister channel ITV2, TV bosses have confirmed.

New series like A Spy Among Friends will also launch each week to keep viewers entertained, and there will also be an ever-changing library of blockbuster movies, themed channels and access to thousands of boxsets.

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ITVX will also offer numerous UK series that fans know and love, along with true crime shows like The Real Prime Suspect and Descent of a Serial Killer, as well as popular US series like The OC, One Tree Hill and Supernatural.

ITV has also reportedly penned details to add even more to the ITVX library.

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The channel announced that it has signed deals with CBS Reality and Anime Ltd to bring many documentaries and classic anime programs like Cowboy Bebop to ITVX.

This deal is expected to bring around 400 hours of content to ITVX.

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